Respect Over Likeability: Why Building a Foundation of Respect Matters More in Parenting and Business
In today’s world, we’re often faced with the choice between being liked and being respected. It’s a dilemma that can be especially challenging, whether you’re raising children, running a business, or leading a team. But is one truly more important than the other? This week, a conversation with my wife about parenting led to a deep reflection on this topic and how it relates to building relationships, both at home and in the business world…READ ON
Our conversation began with a discussion on parenting. My wife and I were debating the balance between being our children’s friends and our responsibility to guide, discipline, and raise them to be independent adults. She emphasized the importance of being liked, believing that it fosters a closer bond. On the other hand, I argued that while being liked is nice, being respected is far more crucial. Respect, built on a foundation of value and integrity, stands the test of time, whether in parenting, business, or life in general.
In parenting, this idea manifests in how we instill personal responsibility, discipline, and accountability in our children. It’s not always easy, and it certainly doesn’t make us the most popular person in the room. However, these principles are essential for raising confident, independent, and respectful individuals.
As a parent, it’s not our job to be our children’s friend. Our job is to guide them, educate them, and prepare them for the world. Friendship may develop later in life, but it must be built on a foundation of respect, structure, kindness, decency, and, most importantly, love. This doesn’t mean we shouldn’t be kind or understanding; rather, it means that we must be firm in our expectations and consistent in our approach. As the saying goes, “Respect is earned, not given,” and this holds especially true in parenting.
This principle applies equally in the business world. In our work, there’s often a tug-of-war between pleasing everyone and staying true to our core values. Likeability might get you through the door, but respect is what keeps you in the room. In business, respect is earned by adding real value, making tough decisions, and standing by your principles, even when it’s not the popular choice.
Too often, businesses focus on pleasing clients or customers at the expense of their own values or long-term goals. While this may lead to short-term gains, it rarely results in lasting success. As a business owner, I’ve learned that the most successful and fulfilling relationships are those built on mutual respect. These are the relationships that endure, weathering challenges and changes over time.
“Leadership isn’t about being liked. It’s about being respected for the value you bring and the principles you stand by.”
Consider this: Are you prioritizing being liked over being respected? Do your actions align with your core values, even when they’re not the most popular choices? Are you adding real value to the lives of those around you, in both personal and professional relationships?
In both parenting and business, respect often comes from making tough decisions. Whether it’s holding your child accountable for their actions or standing firm on a business principle, these moments define who you are and what you stand for. It’s easy to be liked when you go along with the crowd, but it’s much harder—and much more rewarding—to be respected for your integrity and strength of character.
For example, consider the story of Patagonia. The company, known for its high-quality outdoor clothing and gear, has consistently made tough decisions that align with its values. When the company chose to repair and reuse old products instead of pushing customers to buy new ones, it wasn’t the most profitable choice in the short term. However, this decision reflected their commitment to sustainability and environmental responsibility. By staying true to their principles, Patagonia has built a brand that is respected and trusted by its customers, demonstrating that tough decisions grounded in core values can lead to long-term success and loyalty.
When you prioritize respect over likeability, you create deeper, more meaningful connections that last. In parenting, this means raising children who respect you not just as a parent but as a person. In business, it means building relationships that stand the test of time, even in the face of challenges.
Respect is not about being perfect. It’s about being authentic, consistent, and true to your values. It’s about showing up, doing the right thing, and holding yourself and others accountable. When you do this, respect naturally follows, and with it comes trust, loyalty, and long-term success.
As you reflect on your own life—whether as a parent, a business leader, or both—consider where your priorities lie. Are you more focused on being liked, or are you committed to earning respect? Remember, respect is not given; it’s earned through consistent actions, tough decisions, and unwavering integrity.
“Respect is not about being perfect; it’s about being authentic, consistent, and true to your values.”
If you’re ready to take your business to the next level, it’s time to focus on building a brand that commands respect. At Deevo, TheBrandStoryteller, we specialize in helping businesses create brands that are liked and respected for their value, integrity, and impact. Contact us today to learn how we can help you build a brand that stands the test of time.
Ready to build a brand that’s respected, not just liked? Let’s connect and explore how we can help you create a lasting impact. Visit us at TheBrandStoryteller.com or contact us directly to schedule a consultation.